About me
Experienced professional – 15+ years of experience in design
Interdisciplinary leader – Mentor, collaborator, design strategist
Design thinking – Specialized in strategic innovation and design systems
Third culture kid – Grew up in New York, London, Paris, Berlin, and Vienna
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How I work
I create meaningful experiences by integrating my creative process with strategic methodology. My focus lies in building design systems, guiding interdisciplinary teams, and creating innovation to improve the lives of humans.
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Expertise
My hands-on experience in digital, industrial, service, and brand design spans multiple industries, enabling me to create holistic, cross-disciplinary concepts.
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Selected work
Led the design relaunch and created a multi-brand design system for Germany's leading business publications Handelsblatt and WirtschaftsWoche, creating a digital product ecosystem that elevated editorial and reader experience across all touchpoints.
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Guided an international team in industrial design, set up the Hisense Europe Design Center, developed a European style guide, and designed patented innovations for consumer electronics that defined product identity and resulted in increased brand recognition and successful adoption across international markets.
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Developed a product extension strategy resulting in increased adoption of medical platforms, and optimized existing products to support integration of new technologies in sample preparation, shaping tools, and processes, enabling future innovation in life sciences.
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15+ years of design practice
As a designer and founder, I built and led my own practice, collaborating with creatives across Europe and the US. My projects have spanned startups to established brands across media, technology, and various industries. These are some of the companies and people I have had the pleasure of working with:
Axel Boesten plus x | BMW | Club of Rome | Doppelpunkt Kommunikation | Dr. Steffi Burkhart | GBI-Genios | German Aerospace Center | GS1 | Handelsblatt Media Group | Hisense | IKEA | Johnson & Johnson | Lavaboom | LiveTechnology | L’Oréal | Miltenyi Biotec | Peaklight Productions | QUINGS | Sinfonietta 104 | Trilux | TWplus | Wilkinson Sword | Wuppertal Institute | Yellow Design
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Contact
I enjoy working with people who believe design can make a real difference for products, brands, and the humans who rely on them. If you share this perspective and are interested in collaborating or learning more about my work, please don't hesitate to reach out to start a conversation.